I have extensive experience in creating and developing corporate images, specialising in advertising graphics, web design, photography and drone filming. I have international experience, particularly in Italy and Ukraine, which has allowed me to gain a deep understanding of local market dynamics and business opportunities between the two countries. I offer integrated visual communication services, with a focus on consistency and brand strategy.
Marco Gallipoli
art director
Born in Rome and having lived in Perugia for 15 years, since 2011 I have been living between Italy and Ukraine, which has allowed me to develop an international outlook towards other countries.
Academically, I am an advertising technician, and this academic background in advertising and mass communication has given me knowledge of analytical methodologies and techniques in marketing and corporate image.
I began my professional career as a graphic designer in 1998, and from 2002 to 2009 I owned an advertising graphics agency, which taught me how to deal with all kinds of business issues.
In 2010, with the need to travel and be able to move around easily, I decided to work as a freelancer, learning to manage projects independently in all phases and expanding my range of professional skills.
Over the years, I have had the opportunity to learn about and understand different types of markets, often very different from each other.
In almost thirty years of working with small and medium-sized enterprises in Italy and abroad, I have gained experience both in analysing specific targets and in the difficulties of corporate communication with very limited budgets, always managing to achieve the agreed results.
Key Characteristics of a Communications Professional
Below are four fundamental characteristics that my work demands and their importance in delivering multiservice communication projects:
- Effective Communication 25%
Conveying clear messages, adapting language to the audience, both written and oral.
- Creativity and Innovation 25%
- Technical Skills 30%
Mastery of specific tools and techniques (photography, video, graphic design, web, social media) to provide integrated and quality services.
- Relational Skills and Networking 20%
Attitude to build and maintain strong professional relationships with clients, colleagues, and partners, fostering collaboration and growth.
Skills
Work Experience
Recent Projects and Activities
Digital Competences
Additional Information
- Professional photography (portrait, reportage, corporate, events)
- Advertising graphics and design for corporate communication
- Web design and website development
- Drone video shooting, aerial imagery
- Development and management of corporate visual identity
- Experience in managing international and multicultural projects
Freelance photographer (Italy, Ukraine)
Execution of photographic services for private clients, companies, cultural institutions, and media.
Documentation of historical and social events, including the Ukrainian crisis, with particular focus on the human and social aspects.
Advertising graphic designer and visual communication consultant
Development of advertising campaigns, promotional materials, logos, and visual identities for companies and professionals.
Web designer
Design and creation of websites for Italian and international clients, emphasizing usability and visual impact.
- Author of an autobiographical book recounting the escape from Ukraine with the family and the subsequent commitment to help refugees and protect Lviv’s artworks during the war.
- Awareness-raising and photographic documentation supporting humanitarian and cultural causes.
- Adobe Creative Suite
- WordPress
- Divi Sitebuilder
- Software di editing video
- Video editing software and drone management tools
- Rhinoceros
- Direct experience in emergency contexts and communication management in crisis situations
- Ability to work in multicultural teams and adapt to international environments.
Entrusting your corporate image design to a freelancer means choosing a highly specialised, flexible professional closely attuned to your company’s specific needs. An expert freelancer not only creates a coherent and distinctive visual identity but works with a personalised approach, tailoring strategies and solutions specifically to your business through knowledge and mastery of diverse tools.
Vimeo
Tiktok
Telegram
Youtube
CameraRaw
Bridge
Photoshop
Illustrator
Indesign
Dimension
Rhinoceros
Premiere
MediaEncoder
Audition
AfterEffects
Acrobat
WordPress
